Students pursuing our Advertising and Public Relations (PR) Emphasis will receive the tools needed to develop integrated data-driven strategies that enable them to advance the entities they serve. Including courses in both communication and business, the program at Southwestern Adventist University equips students with practical experience in creating engaging digital and print media, rich audio and video content, and managing teams in corporate and professional settings.
Our program provides unique access for future media specialists and prepares students for a career as a:
- Account executive
- Public relations director
- Marketing coordinator
- Media buyer
U.S. News & World Report ranked PR as the No. 3 best creative and media job in the country. The U.S. Bureau of Labor Statistics projects employment for public relations specialists will grow 6 percent by the year 2024, and PR is also becoming more integrated and relevant to marketing efforts, which opens even more employment and growth opportunities.