Step into the future of marketing with a Bachelor of Business Administration (BBA) in Digital Marketing from Southwestern Adventist University. In the 2020s, a robust digital marketing strategy is crucial for business success, and our program equips you with the skills and experiences sought after by Fortune 500 companies and innovative startups alike.

Digital Marketing Program Overview

A cutting-edge Digital Marketing degree. The Digital Marketing degree at Southwestern Adventist University is meticulously designed to keep pace with the fast-evolving digital landscape. Our curriculum is constantly updated to reflect the latest trends and technologies in the field. With guidance from industry sponsors, professors, and experts, students gain expertise in persuasive communication and data analytics.

Career Opportunities

Launch a dynamic career in Digital Marketing. Graduates of our Digital Marketing program can pursue exciting and lucrative careers, including:

• Marketing analytics & strategy
• Paid search & social media management
• Search Engine Optimization (SEO)

As digital marketing continues to expand, these roles offer numerous opportunities for growth and advancement. Marketing managers, for instance, have a median salary of $135,900, showcasing the potential for a rewarding career.

Curriculum and Courses

Our Digital Marketing curriculum is project-based, ensuring that classes are directly applicable to real-world scenarios. The program includes technical training in data collection and interpretation, essential for building effective marketing campaigns. Students learn to leverage platforms like Facebook, Instagram, email marketing, and Google to drive product growth and engagement.

Admissions Requirements

Join our Digital Marketing program. Applicants must meet the general university admission criteria. For specific details and to apply, please visit our Admissions Page.

Faculty Information

Our Digital Marketing faculty brings a wealth of professional experience and academic expertise to the classroom. They mentor students through hands-on projects and cutting-edge research, preparing them for the dynamic field of digital marketing.

Dr. Arron Moses, Business Department Chair
Prof. Chanda Santo, Associate Professor
Prof. Jon Turk, Associate Professor
Prof. Licci Zemleduch, Associate Professor
Prof. Adrian Cecotto, Associate Professor

Student Resources and Support

The Office of Student Success provides comprehensive support services, including tutoring, counseling, internship placements, and more. Learn more about our Student Success Services.

Financial Information

Explore tuition costs, fees, and financial aid options for our Digital Marketing program. Visit our Financial Aid and Scholarship pages for more details.

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