Prepare for a successful career in personal finance with a Bachelor of Business Administration (BBA) in Financial Planning from Southwestern Adventist University. Our program draws on the expertise of leading minds in the field, equipping you with the knowledge and skills needed to excel in financial planning and management.
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Why Business
Why SWAU?

Southwestern Adventist University’s Financial Planning concentration equips students with the knowledge and hands-on experience to guide individuals and businesses toward financial well-being.
Designed with input from industry professionals, this program offers the tools and training to pursue Certified Financial Planner (CFP) certification and thrive in an ever-growing field.
Curriculum and Courses
Our Financial Planning curriculum dives into topics like tax planning, investment strategy, estate planning, insurance, and retirement preparation. Courses are aligned with CFP Board standards and include hands-on simulations, case studies, and financial modeling to ensure you are career-ready.
Admission Requirements
Get started by applying to SWAU and choosing the Financial Planning concentration within our business programs. Explore the Admissions Page for application steps, financial aid, and scholarship opportunities.
Start Your Process
Faculty & Mentorship
Learn from instructors with deep professional and academic experience in personal finance and wealth management. Our faculty members offer individualized support and mentorship as you prepare for CFP exams and your future career.
Related Programs
Accounting
Business
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Finance
Human Resources Management
International Business
Management
Marketing
Operations and Supply Chain Management
Project Management

What can you do with a degree in Financial Planning?
From retirement planning to investment advising, this degree prepares you to guide others toward their financial goals while building a fulfilling and flexible career for yourself.
Job titles to explore
- Financial Advisor
- Investment Consultant
- Retirement Planner
- Tax Consultant
- Estate Planner
- Wealth Manager
- CFP Professional
Employment settings to explore
- Brokerage Firms
- Banks and Credit Unions
- Financial Consulting Firms
- Insurance Companies
- Corporate Finance Departments
- Independent Financial Practices
Ways to Excel

Career Center
The Career Center can help you chart your path and connect with employers through internships, workshops, and job search resources.

Academic Advising Center
Work with your advisor to choose the courses and experiences that best support your professional goals.

Honors Program
Challenge yourself academically and professionally through the Honors Program. With advanced research and leadership opportunities, it’s an excellent way to stand out in the world of Advertising and PR.

A degree from Southwestern Adventist University is more accessible than you might think.
We are committed to helping every student find a clear, affordable path to graduation.
Scholarships & Grants
We believe hard work and dedication should be rewarded. That is why SWAU offers automatic academic merit scholarships based on GPA and test scores, as well as need-based aid and departmental awards.
- Merit Scholarships: Automatically awarded with admission
- Endowed & Donor-Funded Scholarships available
- Faith-based and church-matching scholarships for eligible students
- External scholarships are accepted from any organization
Apply for Scholarships
Your FAFSA, Your Counselor, Your First Step
Submitting your FAFSA is one of the best ways to unlock financial aid. Our financial counselors walk you through the process to ensure nothing is missed.
- SWAU FAFSA Code: 003619
- Get help submitting the Free Application for Federal Student Aid (FAFSA)
- Learn more about grants, loans, and federal work-study
- One-on-one financial counseling is available year-round
Schedule a Meeting with Financial Aid
Schedule a Meeting with Financial Aid
Take Action

Estimate Your Cost
Use our Net Price Calculator to see what your true cost may be after scholarships and financial aid.

Community is at the heart of Southwestern Adventist University, where students are empowered to form lasting bonds and embrace personal growth.
From engaging events to supportive friendships, students form a community where they grow both academically and personally. This vibrant campus culture makes every day a new opportunity for students to thrive.
A Welcoming & Connected Community
SWAU is known for its friendly and tight-knit campus culture. Whether you are joining student organizations, participating in residence hall activities, or building lifelong friendships in small classes, you will feel seen and supported.
- Student Government & Leadership: Step into leadership through student association and other campus governance roles.
- Campus Events: Weekly activities, music festivals, and cultural events make every semester memorable.
See Upcoming Events
Faith & Spiritual Life
Faith is the foundation of everything we do at Southwestern Adventist University. Our Spiritual Life and Development Department (SLAD) creates a vibrant environment where students can grow spiritually, build community, and find purpose.
SLAD Programs and Opportunities:
- Worship Services: Weekly chapels and vespers for community reflection and renewal.
- Community Service: Service projects and volunteer opportunities that make a local impact.
- Church Ministries: Support and leadership roles in local churches and campus ministries.
- Mission Work: Domestic and international mission trips that let you live out your faith.
Join a community where faith is lived out in service, worship, and daily life.
Learn More About SLAD

Tutoring & Academic Support
Find personalized help and academic resources through our Tutoring Center, where peer tutors and workshops support your learning.

Athletics & Intramurals
Stay active and connected through intramural sports, cheering on the Knights at games, or working out in our campus gym and weight room. There’s a way for everyone to get moving and stay healthy.

Alumni Association
SWAU’s alumni network is a powerful resource for mentorship, networking, and lifelong friendships.
Programs
Let's Get Started
Ready to excel in financial planning at Southwestern Adventist University?
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